Privacy Policy

Introduction.  Continental Global Material Handling LLC (“CGMH”, “us”, “our”, or “we”) has created this privacy policy in order to demonstrate our firm commitment to your privacy. This privacy policy will inform you of our information gathering and dissemination practices when you use services provided by CGMH, or visit our website at (the “Website”).  Please read this policy carefully to understand our policies and practices regarding your information and how we will treat it.

Changes to this Privacy Policy. The terms of this policy may change, so please check it from time to time. This version was last updated on August 12, 2021. We keep our privacy policy under regular review, and we will place any updates on this web page. 

The privacy policy below is intended for our non-EU contacts.  If you are an EU data subject, please refer to our EU Privacy Policy.


We collect several types of information from and about you, including:

  • Information provided by you, such as name, address, email address, telephone number, and other personally identifying information. For example, We collect information from you when you fill out a form on our Website or when you fill out a physical copy of a form;
  • Information provided by third parties about you. As part of our services, We may also collect information from third parties such as: payment information provided by a third party financing entity or credit reporting agencies; and
  • Information collected automatically as you navigate through the site. Information collected automatically may include usage details, domain address, IP addresses, internet browser, operating system, your internet connection, the equipment you use to access our Website, and information collected through cookies.


We use information that we collect about you or that you provide to us:

  • to provide you with information, goods, or services that you request from us;
  • to present our Website and its contents to you and to improve our Website (We continually strive to improve our Website offerings based on the information and feedback We receive from you);
  • to notify you about changes to our Website or any products or services we offer or provide though it;
  • to allow you to participate in interactive features on our Website and to personalize your experience (your information helps us to better respond to your individual needs);
  • to provide you with notices about your account and to improve customer service (your information helps us to more effectively respond to your customer service requests and support needs);
  • to carry out Our obligations and enforce our rights arising from any contracts entered into between you and Us, including for billing and collection;
  • to notify you about changes to our Website or any products or services We offer or provide through it;
  • to enable communications to you regarding our services such as email and text;
  • to work with marketing partners to provide you with products or services that may be of interest to you;
  • to enable communications to you regarding our organization and services such as email, newsletters, and product brochures;
  • to fulfill any other purpose for which you provide it and in any other way we may describe when you provide the information; and
  • for any other purpose with your consent.


We may disclose information that we collect about you or that you provide us directly as described in this privacy policy:

  • to our affiliates;
  • to contractors, service providers, and other third parties we use to support our business;
  • to fulfill the purpose for which you provide it, for example, to process an order made through our Website;
  • for any other purpose disclosed by us when you provide the information; and
  • with your consent.

We may also disclose your personal information:

  • to comply with any court order, law, or legal process, including to respond to any government, regulatory, or law enforcement request; or
  • if we believe disclosure is necessary or appropriate to protect the rights, property, or safety of CGMH, our customers, or others. 

We may disclose aggregated information about our users and deidentified data or information that does not identify an individual. 


Our Website uses “cookies,” which are used to store information about your visit to our Website, including visitors’ preferences and the pages on the Website that you visited or accessed.  We use this information to optimize your experience by customizing our Website content based on your browser type and other information


We have implemented reasonable measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration, and disclosure. 


We do not respond to Web browser “do not track” signals or other mechanisms. Other parties may collect personally identifiable information about your activities over time and across different Web sites when a consumer uses our Web site or service.


Our Website may contain links to other sites. Please be aware that we are not responsible for the content or privacy practices of such other sites. We encourage our users to be aware when they leave our site and to read the privacy statements of any other site that collects personally identifiable information.


Our Website is not intended for children under 13 years of age. No one under age 13 may provide any information to or on the Website. We do not knowingly collect personal information from children under 13. If you are under 13, do not use or provide any information to or on this Website or through any of its features. If we learn we have collected or received personal information from a child under 13 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 13, please contact us in one of the ways provided in the Contact Information section, below.


Under the California Consumer Privacy Act, among other rights, California consumers have the right to:

Request that a business that collects a consumer’s personal data disclose the categories and specific pieces of personal data that a business has collected about consumers.

Request that a business delete any personal data about the consumer that a business has collected.

Request that a business that sells a consumer’s personal data, not sell the consumer’s personal data.

If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us, using the information at the Contacting Us section below.


It is our policy to post any changes we make to our privacy policy on this page.


If there are any questions regarding this privacy policy you may contact us via telephone at 1+ 205-487-6492 or via mail at   

EU Privacy Policy

The Data We Collect

CGMH may collect, use, store and transfer different kinds of personal data about you which we have grouped together follows:

  • Identity Data includes first name and  last name.
  • Contact Data includes address, email address, telephone numbers.
  • Financial Data includes bank name, routing number, account number and account holder, and to the extent applicable, credit card number, credit card expiration date, card security code of credit card, cardholder name,
  • Transaction Data includes details about payments to and from you and other details of products and services you have purchased from us.
  • Marketing and Communications Data includes your preferences in receiving marketing from us and your communication preferences.

We also collect, use and share Aggregated Data such as statistical or demographic data for any purpose. Aggregated Data may be derived from your personal data but is not considered personal data in law as this data does not directly or indirectly reveal your identity. However, if we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data which will be used in accordance with this privacy notice.

CGMH does not collect Special Categories of Personal Data about you unless there is a clear reason for doing so. We will only collect and store special categories of personal data with your consent.

Children Under 16

CGMH does not collect personal data on individuals under 16 without parental consent. If we become aware that a child under 16 has provided us with Personal Information, we will take steps to require that consent is given or authorized by the holder of parental responsibility over the child. If you become aware that a child under the age of 16 has provided us with Personal Information without parental consent, please contact us in one of the ways provided in the Contact Details section, below.

How We Collect Your Personal Data 

We use different methods to collect data from and about you including through:

  • Direct interactions. You may give us your Identity Data, Contact Data, Financial Data, Transaction Data and Marketing and Communications Data by filling in forms or by corresponding with us by post, phone, email or otherwise. This includes personal data you provide when you:
  • Request our products or services;
  • Sign up to receive our publications;
  • Purchase an item from us;
  • Apply for employment with us; or
  • Participate in a survey 
  • Third parties or publicly available sources. We may receive personal data about you from various third parties and public sources as set out below: 
  • Identity Data and Contact Data from providers of services as set out in the “Service Providers” section below; 
  • Identity Data and Contact Data from publicly availably sources; and
  • Identity Data and Contact Data from third-party social networks such as LinkedIn.

How We Use Your Personal Data

CGMH is the sole owner of the information collected on this site. We will not sell, share, swap or rent this information.

The legal basis that we rely on for processing your data will depend upon the circumstances in which it is being collected and used, but will in most cases fall into one of the following categories:

  • where you have provided your consent to allow us to use your data in a certain way;
  • where the processing is necessary to carry out for the performance of a contract with you;
  • where the processing is necessary in order for us to comply with a legal obligation; or
  • where it is in our legitimate interests to perform our functions, for example, sending you administrative communications where our legitimate interest is to provide services to you.

From time to time, we may request information from you via surveys. Participation in these surveys is completely voluntary, and you may choose whether or not to disclose your information. Information requested may include contact information and demographic information. The information that CGMH collects through surveys will be used for the purposes of monitoring or improving the use and satisfaction of the members of our organization. 

When you make a purchase from us, we will collect certain information from you including your name, address, phone number, email address, marketing preferences and payment details, so that we can process your product shipment or contact you if we have any queries regarding your transaction.

Marketing Communications

Where you give us your consent, we will also use your personal data in order to send you marketing and fundraising communications in connection with the following marketing and fundraising activities and services:

  • Electronic brochures
  • Email announcements
  • Mailouts

You decide how you want us to contact you, whether by mail, email or by phone and you can update your communication preferences at any time by contacting us at the Contact Details below. 

How We Share Your Personal Data

Service Providers

CGMH may share your information with certain outside vendors and service providers. 

Outside vendors may be used in processing payment information and shipping orders. We only use companies who agree not to retain, share, store, or use personally identifiable information for any secondary purposes. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions. 

We also partner with certain third parties to provide specific services. When you sign up for these services, which will be identified to you before or during the sign-up process, we will share names or other contact information necessary for the third-party to provide these services. These parties have agreed not to use personally identifiable information except for the purpose of providing these services. 

Due to CGMH’s global presence, the collection and processing of personal data may involve the transmission of data on an international basis. This means for instance that data you pass to us may be transferred and processed outside the European Economic Area (EEA). In such cases where such transfer occurs, we endeavor to maintain an adequate level of protection in accordance with GDPR, including, where appropriate requiring contractual commitments between companies transferring personal data, as these clauses bind the parties and require them to protect the privacy and security of the data and/or obtaining express consent to the transfer of your personal information.

Third-Party Links

This Website may contain links to other sites, not owned, associated or managed by CGMH. Please be aware that while we try our best to only link to reputable websites, we are not responsible for the privacy practices of such other sites. Users are encouraged that when they leave our site they should read the privacy statements of each website that collects personally identifiable information.

Data Security and Access

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorized way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.

We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

Data Retention 

We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.  Different laws require us to keep different data for different periods of time, for example: 

  • Certain regulations we are subject to, including the United States Internal Revenue Code require that we keep records of financial transactions for a period of time required by law.
  • Certain regulations we are subject to in the United States of America require that we retain information on former employees for a period of time required by law .
  • Information that does not need to be accessed regularly, but which still needs to be retained, is archived or placed offline.

Correction/Updating Personal Information

You can help us keep our records up to date by telling us when your contact details and other personal information change. You can also change your mind at any time about how we contact you or ask us to stop contacting you altogether.

Please contact our office by using the information in the Contact Details section below and they’ll make the changes for you.

If you tell us that you no longer want to receive further contact from us and you are in our contact database, it may take a short while before our communications stop altogether as selection of contact information for some of our communications is completed a few weeks in advance. If you request to receive no further contact from us, we will keep the information we hold on you and add you to our suppression lists to ensure that you do not receive unwanted materials in the future.

Your Rights

Under certain circumstances, you have rights under data protection laws in relation to your personal data.  If you wish to exercise any of the rights set out below, please email us at or contact us in one of the ways provided in the Contact Details section below.  You have the right to:

  • Request access to your personal data (commonly known as a “data subject access request”). This enables you to receive a copy of the personal data we hold about you and to check that we are lawfully processing it.
  • Request correction of the personal data that we hold about you. This enables you to have any incomplete or inaccurate data we hold about you corrected, though we may need to verify the accuracy of the new data you provide to us.
  • Request erasure of your personal data. This enables you to ask us to delete or remove personal data where there is no good reason for us continuing to process it. You also have the right to ask us to delete or remove your personal data where you have successfully exercised your right to object to processing (see below), where we may have processed your information unlawfully or where we are required to erase your personal data to comply with local law. Note, however, that we may not always be able to comply with your request of erasure for specific legal reasons which will be notified to you, if applicable, at the time of your request. 
  • Object to processing of your personal data where we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground as you feel it impacts on your fundamental rights and freedoms. You also have the right to object where we are processing your personal data for direct marketing purposes. In some cases, we may demonstrate that we have compelling legitimate grounds to process your information which override your rights and freedoms.
  • Request restriction of processing of your personal data. This enables you to ask us to suspend the processing of your personal data in the following scenarios: (a) if you want us to establish the data’s accuracy; (b) where our use of the data is unlawful but you do not want us to erase it; (c) where you need us to hold the data even if we no longer require it as you need it to establish, exercise or defend legal claims; or (d) you have objected to our use of your data but we need to verify whether we have overriding legitimate grounds to use it. 
  • Request the transfer of your personal data to you or to a third party. We will provide to you, or a third party you have chosen, your personal data in a structured, commonly used, machine-readable format. Note that this right only applies to automated information which you initially provided consent for us to use or where we used the information to perform a contract with you. 
  • Withdraw consent at any time where we are relying on consent to process your personal data. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent. If you withdraw your consent, we may not be able to provide certain products or services to you. We will advise you if this is the case at the time you withdraw your consent.

If you wish to exercise any of the rights set out above, please contact us, using the Contact Details provided below.

We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.

Contact Details 

If you have any questions, comments or suggestions, please let us know by contacting us: 

  • By telephone:  +1 205 487 6492
  • By email:
  • write to:  Continental Global Material Handling LLC

P O Box 400
438 Industrial Drive
Winfield AL  35594